Phuket Hotels Association welcomes new management staff

Press Release

Bjorn Courage was named as the association’s President and Sumi Soorian was promoted to the role of Executive Director, whereas long-term chief Anthony Lark will continue to serve as a Senior Advisor

PHUKET, THAILAND: The Phuket Hotels Association, a non-profit organisation with seventy two member properties has launched into an exciting new era with the appointment of a brand new senior management group.
Bjorn Courage, General Manager of the InterContinental Phuket Resort, who has more than 25 years of expertise within the hospitality industry, has been named because the Association’s new President of the Phuket Hotels Association, succeeding founding President, Anthony Lark, ex-General Manager of Amanpuri, Trisara, and now Executive Director at HMD, Shinta Mani and Bensley Collection hotels.
Sumi Soorian, who has been with the Phuket Hotels Association since its foundation in 2016 and most lately served as Development Director, has also been promoted to Executive Director. A advertising and communications professional who specialises in project administration and business improvement, Sumi graduated within the USA and has worked in multiple nations, including Australia, China and Thailand.
Bjorn strikes into the role of President at a time of optimism for Phuket’s tourism and hospitality business. The island was one of many first Southeast Asian locations to safely reopen to international guests when it launched the innovative “Phuket Sandbox” programme in July 2021, and its resorts and resorts at the second are gearing up for a powerful recovery in the winter excessive season and beyond.
There could be few extra certified individuals to guide this proactive organisation than Bjorn. During the course of a 25-year profession, he has worked with many of the industry’s most iconic brands, including IHG, Hilton, Waldorf Astoria, Six Senses, and Mandarin Oriental. He additionally successfully completed Cornell University’s Executive Leadership programme. “During these preliminary times of restoration from the Covid pandemic, I am proud to serve our member motels, communities and destination to the most effective of my capability. I will try to proceed and further evolve the essential work done by the affiliation, working teams and member resorts to-date, particularly in regard to our association’s three key pillars: Marketing, Environment and Education. Thank you to Anthony for his leadership since the inauguration of the Phuket Hotel Association and for continuing to serve the Association as Senior Advisor,” Bjorn commented.
Since it was based in January 2016, the Phuket Hotels Association has grown to characterize seventy two of the island’s high internationally-branded and independent luxury and midscale motels and resorts, comprising simply over 12,000 rooms. Each of those members has made a commitment to the destination and, through the Phuket Hotels Association, are actively investing in a sustainable future through long-term environmental and academic initiatives.
Anthony Lark will continue to function a Senior Advisor to the Association, alongside Bill Barnett, a founding father of the Phuket Hotels Association and Managing Director of C9 Hotelworks, David Keen, CEO of QUO, David Johnson, CEO of Delivering Asia Communications, Boon Yongsakul, Chairman of Boat Pattana, and Saharat Jivavisitnont, Executive Director at Jee Teng Hospitality Group.

For further info and high-resolution photography, please contact:
Bjorn Courage President Phuket Hotels Association E-mail:,
David Johnson CEO Delivering Asia Communications E-mail: Website:

Phuket Hotels Association

The Phuket Hotels Association is a nonprofit group comprising a broad spectrum of motels primarily based in Phuket. โซล่าเซลล์ราคาถูก is to promote a well-rounded, dynamic picture of Phuket to travellers from all over the world by celebrating the range of Phuket’s natural sources and vibrant culture, while at the same time offering instructional scholarships, environmental initiatives and different community-based actions to assist nurture and develop Phuket’s standing as one of many world’s most sought-after locations.
Phuket Hotels Association members are as follows:
Absolute Twin Sands Resort & Spa, Amanpuri, Amari Phuket, Anantara Layan Phuket Resort, Anantara Mai Khao Phuket Villas, Anantara Vacation Club Mai Khao Phuket, Andaman House Phuket, Andara Resort & Villas, Angsana Laguna Phuket, Banyan Tree Phuket, Best Western Patong, Best Western Plus The Beachfront Rawai, Boat Lagoon Resort, Burasari Phuket, Cape Sienna Phuket Gourmet Hotel & Villas, Centara Grand Beach Resort Phuket, COMO Point Yamu, Courtyard Marriott Phuket Town, Dewa Phuket, DoubleTree by Hilton Phuket Banthai Resort, Dusit Thani Laguna Phuket, Four Points by, Sheraton Phuket, Patong Beach, Grand Mercure Phuket Patong, Hilton Phuket Arcadia Resort & Spa, Holiday Inn Resort, Phuket, Hyatt Regency Phuket Resort, InterContinental Phuket Resort, JW Marriott Phuket Resort & Spa, Kalima Resort and Spa, Kata Rocks Resort & Residences, Keemala Phuket, Kudo Hotel Patong, Le Meridien Phuket Beach Resort, Maikhao Dream Villa Resort & Spa, Centara Boutique Collection, Mangosteen Ayurveda & Wellness Resort, My Bea